Multi-Media campaigns use a variety of advertising media to seamlessly reach an audience in a particular area, region and beyond. Multi-Media campaigns typically include a variety of both Traditional and Digital Media that is strategically placed throughout the area the business is trying to reach. A common example of the types of media used within this type of campaign might include traditional forms of media like Print, Radio, and digital placements. These types of campaigns can be extremely effective because they can reach people multiple times throughout their week. For instance, a person might Hear a radio commercial for a business, See a print ad in the newspaper and also see them on their social media platform.
Here at MCA-Russell Johns, we’re committed to an evidence-led and common-sense approach to the coronavirus outbreak. Like all of you, we’re monitoring the impact of this closely.
We wanted to reassure you that we have business continuity plans in place to make sure we can continue to provide high levels of service and support you expect from us.